BetterWay for retailers
Pharmacies are the new front door to healthcare. 58% of patients are likely to visit a pharmacy first for non-emergency medical issues.1
Today's customers expect healthcare services to meet the standard of retail pharmacy convenience. Just like a flu shot, blood collection should be a quick, friendly, transactional service that fits into the customer's day-to-day life.
BetterWay is designed with pharmacy operations in mind
Our service is designed to work with existing pharmacy space, staff, and workflows, integrating as seamlessly as a flu shot program.
There's no need for a phlebotomist or a CLIA license.
We take care of supplies and equipment, customer service, insurance billing, lab testing, and result delivery.
Pharmacy team members simply collect the fingertip samples and watch the foot traffic grow.
Benefits of offering BetterWay
Partner with BetterWay to deliver a differentiated, high-quality clinical service that gives your brand a unique competitive advantage to:
Drive new store traffic
Gain new customers and leverage same-visit instore purchases.
Build long-term customer loyalty
Enhance your capability to support customer health by offering new health management programs, such as wellness consulting, disease state management, and virtual primary care.
Unlock new value creation opportunities
Explore payer contracting opportunities, employer screening programs, and therapeutic medication management programs.
“As a pharmacist working at a community drugstore, I was doing much more than dispensing prescriptions and giving advice on over-the-counter products. I was on the front lines helping people better manage their health and access critical health services.”
– Nicholas Turos,
PharmD and VP of Business Development
How retailers can partner with BetterWay?
Contact BetterWay about retail partnership
References
- 1 PureSpectrum insights project studied 606 consumers between June 5, 2024 and June 24, 2024
Footnotes
- All BetterWay collections are performed where personnel with medical training are continually available to oversee or administer the use of medical devices.